发布时间:2018-11-23 14:51:10 {{ caseViews }} {{ caseCollects }}
设计亮点
以小熊为主题,结合品牌、建筑与人的互动,色彩与企业 LOGO 相呼应,夸张的艺术手法展现憨态可掬的形象。

长安,一个让人久处不厌的城市,在这里,底蕴本身就是生活。喧闹或宁静,前卫或古朴,千年古城每个角落皆是风景。如今,何不从艺术开始,寻觅踪迹,重新认识它。一个耳熟能详的名字—中大国际,在历史感与艺术性的呈现形态中,赋予了城市不同的气质。一次又一次的刷新着这座古城与现代城市生活理念的步伐与上限。而今,再次与奕木艺术设计顾问创始人/艺术家黄飞春先生携手合作,创作了一件萌化整座城的艺术雕塑—《HELLO!》,为古城增添着新维度的文化魅力。

Chang’an, It is a city that is long-staying but cannot feel boring , In the city, life is the heritage itself. Noisy or quiet, avant-garde or quaint, the ancient city’s every corner is a landscape. Nowadays, we can re-recognize it with art and look for traces. A well-known name—Zhongda International, has made the city have different temperament in the historical and artistic forms. The ancient city’s the pace and ceiling and modern urban life concept are refreshed. Recently, cooperation with Mr. Huang Feichun, who the founder/artist of Yimu Art Design Consultant, created a painting of the whole city, “HELLO!”, which adds a new dimension of cultural charm to the ancient city.

▼雕塑《Hello!》整体,overview of sculpture Hello!

商业中心是我们生活当中密不可分的主要的公共空间,人们来到这个空间,多是与朋友、恋人或是家人一起购物、聚会、休闲。我们希望通过艺术创作能让商业中心的品牌在其所在城市中与众不同并突显出来,同时给人带来真正的乐趣与美好记忆。

In our lives, the inseparable main public space is the business center. Come to this space’s mostly people is shopping, gathering and leisure with friends, lovers or family members. We hope that the brand of the business center can be distinguished and highlighted in the city with the artistic creation, where it is located, At the same time, it can bring really fun and well memories.

▼雕塑让商业中心在城市中突显出来,sculpture highlights the business center

创作之初,我们一直在思考如何让作品与商业品牌相关联、与建筑发生关系、与来往的人产生对话。经过种种尝试,最后选取了幼年的“熊”为题材。幼年的特征最为萌动而更富有亲和力。

At the starting of the creation, we have been considering how to make a relate between works and the commercial brand, between works and the building, and to have a communicate with the people who come and go. After various attempts, in finally, I selected the childhood‘s’ “bear” as the topic. The features of childhood are the most germinate and more affable.

▼雕塑与品牌、建筑、人互动,sculpture related to the commercial brand&architecture&people

颜色上我们选用与企业LOGO同样的颜色,整个姿态造型主要与主入口结合在一起,作品被关注的同时,品牌也一起被关注。

About color, we should use the same color as the corporate LOGO. The whole posture is mostly combined with the main entrance. When people concerned the works and also will concern the brand.

▼雕塑与主入口相结合,the posture is combined with the main entrance

建筑的整体外立面为几何形体的大块面构成,整个东立面为通顶落地的玻璃幕墙,因而设计雕塑一手扶着玻璃幕墙,好奇的探出脑袋。整体的尺度恰到好处,既让远处就能吸引注意力,近处又不至于影响主要同行区域的取景画面,同时从室内透过幕墙玻璃,已然好奇它的存在。

The building’s overall façad is composed by large area of geometric shapes. The entire east façade is a glass curtain wall that is placed on top of the floor. Thence, the sculpture is designed to hold the glass curtain wall and explore the head curiously . The overall scale is perfect, it not only can attract attention from a distance, but also it is not closed to the picture of the main area. Meanwhile, it is curious about its existence through the curtain wall glass from inside.

▼扶着玻璃幕墙的雕塑,the sculpture is designed to hold the glass curtain wall

几何的切面造型,既现代科技感十足,又与建筑造型交相辉映。巨大的尺度以及造型中面与面之间的转换,让色彩在随着时间的光线不同而带来丰富的变化。

The geometric shape of the surface, it not only modern the sense of technology is well, but also is complements to the architectural style. The huge scale and the transition between the face and face in the modeling, the color brings plenty changes in the light over time.

▼几何切面造型的雕塑,geometric shaped sculpture surface

小熊一手扶着墙,歪曲着身子,甚是好奇又略显紧张的探出大圆脑袋与进出商场的人打着招呼,仿佛在打着招呼“say,hello ”,只有当然观者在主入口处与其互动,此时,整个雕塑作品才算完成。真正把人的参与当成作品的一部分。

The little bear holding the wall with one hand and twisted his body. He was completely curious and nervous and stretched the big head and said hello to the people who entering and leaving the supermarket. It seemed to be saying “say, hello”, only the viewer was at the main entrance interacted with it, So far, the entire sculpture works are completed. Really as part of the work with people’s participation.

▼从进出商场的角度看雕塑,view from human perspective at the hall entrance

▼仿佛在说“hello”的小熊,little bear is seemed saying “hello”

在艺术表现手法上,运用了极为夸张的艺术手法,比如略去了尖嘴的形象,缩短了手与脚的长度,体态更为肥厚圆融,夸张了身体的动态姿势,让其尽显笨拙的憨态等等…….

In technique of the artistic expression, application extremely exaggerated artistic techniques. For instance, the image of the pointed mouth is bypassed, the length of the hands and feet is shortened, the body is become more and more fat and round, the body’s dynamic posture is exaggerated, so making it become clumsy and so on…….

▼小熊雕塑细部,details of little bear sculpture

▼雕塑施工现场,sculpture construction site

项目名称:西安中大国际商业中心雕塑《Hello!》 设计:上海奕木艺术设计顾问有限公司 项目设计 & 完成年份:2018年11月 主创及设计团队:黄飞春Leo Huang/朱云雷 项目地址:西安市高新区高新路72号 建筑面积:雕塑重30吨、高13.6米 摄影版权:路径建筑摄影/陕西新画面影视 客户:西安中大国际商业中心

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《Hello!》萌动古城,中大国际商业中心的新维度文化魅力
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