At the newly renovated Crowne Plaza Hotel, the design of the rooms is influenced by the nature of the cosmopolitan city of Tel Aviv and by its location on the first line to the sea. The beautiful view of the beach and the promenade, which is visible from all the windows of the hotel, brings into the rooms the colors and light of the city, an atmosphere of freedom that inspired the design process. The overall look is a combination of classic elements like the wooden desk and the dominant blue bed wall alongside modern elements such as mobile furniture and golden lighting fixtures.The selection of natural materials as stone, parquet floor, walnut wood, brass and glass with local textures, textiles and art creates a timeless, pleasant warm feeling.