Red design为Peets位于北京UCCA当代艺术中心的门店，创造了一个与环境相呼应的空间：我们创造了一个空间，既回应独特的文化环境，又忠实于Peets的品牌形象。

Red Design’s for Peets Coffee at UCCA Center for Contemporary Art in Beijing is an exercise in contextual response: we have created a space which responds to the unique cultural location while remaining true to the Peets brand identity.

▼空间概览，Overall view © Seth Powers

UCCA成立于2007年，位于北京的798艺术区中心，旨在将中国艺术带入全球对话，如今已成为中国领先的当代艺术机构，并以邀请领先建筑师为其在中国各地创造独特艺术空间而闻名。UCCA北京在2017年由OMA进行了设计的翻新，旨在赋予这个享有国际声誉的机构，一个有凝聚力的公众形象和品牌识别。

OMA的解决方案是打造一个开放和清晰的形象：保留柱子和核心结构，以一层薄薄的玻璃优雅地弯曲和折叠在它们周围，形成视觉错觉的波浪形态展开。带有几何LED照明的红色天花板与外立面的红砖相呼应，将建筑的各个组成部分统一起来。

OMA’s solution was to create an image of openness and clarity: columns and cores remain, while a thin layer of glass elegantly curves and folds around them, unravelling in waves of visual illusions. A red ceiling with geometric LED lighting responds to the red brickwork of the facade and unifies the various components of the building.

Founded in 2007 at the heart of the 798 art district in Beijing with the aim to bring Chinese art into global dialogue, UCCA has developed into China’s leading contemporary art institution with a reputation for commissioning leading architects to create unique spaces for art across China. UCCA Beijing was renovated in 2017 by OMA with the intention to give the internationally renowned institution a cohesive public image and visual identity.

▼空间统一的设计方案，Space unified design plan © Seth Powers

这些可辨识的设计元素 – 弯曲的玻璃和红色天花板 – 被纳入了Peets Coffee的新设计中。我们并非与标志性的建筑相竞争，而是以渴望成功的艺术家对待内部设计：将其视为一个“发现的空间”，可以插入新的元素，与建筑外观形成有趣的对比，并融入一种不匹配的正在进行中的工作感。

These identifiable design elements – curved glass and red ceiling – are incorporated into the new design for Peets Coffee. Instead of competing with the iconic architecture, we approached the interior design in the same way as an aspiring artist might occupy a warehouse: as a ‘found space’ into which new pieces can be inserted, creating interesting juxtapositions with the building envelope and embracing a sense of mismatched work-in-progress.

▼一个“发现的空间”，A ‘found space’  © Seth Powers

▼客座区一角，Guest seats © Seth Powers

▼吧台，The bar © Seth Powers

“艺术家的仓库”的概念影响了空间中的关键设计元素。由弯曲的几何形状的抽象排列（粗略受UCCA标志启发）组成的大型中央桌子，营造出一个标志性的第一印象。长椅上设有一个亚克力基座，其中LED灯松散地盘绕着，唤起了艺术工作进行中的感觉。进一步的特色灯点缀在空间的后墙上，随机排列，仿佛正在策展过程中。这些元素与UCCA展示的艺术品一样，成为互动和对话的话题。

The concept of the ‘artist’s warehouse’ informs the key design elements in the space. A large central table comprised of an abstract arrangement of curved geometric forms (loosely inspired by the UCCA logo) creates an iconic first impression. The banquette features an acrylic plinth into which LED lights are loosely coiled, evoking a sense of artistic work in progress. Further feature lights dot the back wall of the space, randomly arranged as if mid-curation. These pieces become talking points in the same way as the artwork displayed at UCCA prompts interaction and conversation.

▼抽象排列的弯曲几何形状的桌子，A large central table comprised of an abstract arrangement of curved geometric forms © Seth Powers

我们的设计在使用的饰面中持续体现。Peets Coffee店内使用的主要材料 – 温暖的木质饰面、白色的涂料墙壁、代表Peets品牌加利福尼亚起源的植物 – 都存在于UCCA空间中，确保门店与在中国建立的品牌识别保持一致。在这个中性调色板的基础上，还选用了专门为这个地点选择的更大胆的材料。染色的红木饰面与建筑颜色搭配。充满趣味的Matzform家具，使用了明亮的黄色和电光蓝的面料，增添了色彩的亮点。单色的几何形状用于家具、地毯和咖啡机的图形包装，创造出层次感。弧形的不锈钢包裹着柜台正面，反射着空间中的光线和色彩，并与玻璃幕墙的形状相呼应。

Our approach continues in the finishes used in the design. The main materials used throughout Peets Coffee stores – warm timber finishes; white painted walls; plants which embody the Peets’ Californian origins – are present within the UCCA space, ensuring that the store remains consistent with the brand identity established in China. Layered on top of this neutral palette are bolder materials chosen specifically for this location. Stained red wood veneer connects to the architectural colour palette. Matzform furniture in playful forms is upholstered in bright yellow and electric blue, adding a pop of colour. Monochrome geometric shapes are used in furniture, rugs and as a graphic wrap for the coffee machine, creating a layering of pattern. Curving stainless steel wraps the counter front, reflecting light and colour around the space and mirroring the shape of the glass façade.

▼充满趣味的Matzform家具，Matzform furniture in playful forms © Seth Powers

设计元素和材料选择的综合效果是一个既有凝聚力又不过度设计的空间；一个既能舒适地融入UCCA，与独特环境展开对话，并提供引人思考的设计，同时提供美味的咖啡。

The cumulative effect of the design elements and material selections is a space which feels cohesive but not over-designed; a space which sits comfortably within UCCA, establishes a dialogue with the unique surroundings and provides thought-provoking design alongside great coffee.

▼家具细部，Details of the furniture © Seth Powers