：许多人们无意中塑造的褶皱和体积，在宇宙中形成了一种视觉震撼的奇特地质现象，采石场就是人类活动影响自然的一个例子，该项目以一种寻找原材料痕迹的方式创造了一座有机建筑，将人们带回到各种原材料的起源地。

：A quarry is the evidence of man’s action on nature; a universe in which men unintentionally sculpt pleats and volumes that result in a strange and visually striking geology. A manufactured landscape, an organic architecture created by the trace of the search for raw materials, which brings us back to the origin from which the raw materials come.

该项目的概念设计灵感来源于当地迷人而独特的自然景观，以建筑立面上的一个小开口作为入口空间，将游客与具有纪念意义的中心空间——“回到采石场”——联系起来。这个中心广场是新博物馆特色之旅的起点，这里有多个展厅——有着不同特色的材料——围绕着广场布置，创造了一个动态的多样化体验。

The captivating and unique nature of this landscape nourishes the concept. The access through a small opening in the monolithic facade links the visitor with the central space of monumental character, the “arrival to the quarry”, the Agora. It is the starting point to begin a new journey of museographic character, where the multiple exhibition halls – with materials of diverse characteristics– are articulated around the Agora, creating a dynamic and versatile experience.

展厅的设计概念摆脱了传统的零售空间形式，促进了学习和传播，帮助人们更好地理解建筑、设计、艺术和文化在我国和世界上产生的原因及方式。这是一个激发对话和知识，与社区、客户及合作伙伴建立起互惠互利关系的平台，其主要目标是促进参与墨西哥文化和创造性表达的建设。

The concept moves away from traditional retail space and promotes learning and dissemination, understanding of why and how architecture, design, art, and culture are generated in our country and worldwide. A platform that stimulates dialogue and knowledge; and establishes a relationship of mutual benefit with the community, its clients and partners; its main objective is to promote involvement in the construction of the cultural and creative expression of Mexico.

Technology plays a vital role because it allows the interaction of mobile devices with materials through QR codes. Thus, it immediately provides the user with the information, description, and costs of the selected materials, and allows the creation of a database of the contents of interest and the client’s history, as well as analyzing trends and purchasing behavior.

项目地点：墨西哥 瓜达拉哈拉

项目创意总监：Héctor Esrawe

建筑概念设计：Esrawe Studio

建筑、室内和家具设计：Esrawe Studio

设计团队：Laura Vela, Antonio Chávez, María Santibañez, Jacobo Mendoza, Andrea Guillén, Brenda Vázquez, Fernando Carnalla, Tatiana Godoy, Fabián Dávila, Daniela Pulido, Javier García Rivera, Roberto González

展厅概念设计：Esrawe + Cadena

品牌标识：Cadena+Asociados Concept Design

渲染：Yair Ugarte, Moisés González, Gael Félix

技术合作；A-001

外部顾问：CuldeSac, Alberto Martínez

照明：Luz en Arquitectura

景观：PAAR Paisaje Arquitectura

建设：CDM, Jaime de Obeso, Olmo Ernesto godinnez

摄影：Genevieve Lutkin, Jaime Navarro, César Béjar

产品：Revista Container

Location: Guadalajara, Mexico

Creative director: Héctor Esrawe

Architectural Concept: Esrawe Studio

Architecture, Interior Design and Furniture: Esrawe Studio

Design Team: Laura Vela, Antonio Chávez, María Santibañez, Jacobo Mendoza, Andrea Guillén, Brenda Vázquez, Fernando Carnalla, Tatiana Godoy, Fabián Dávila, Daniela Pulido, Javier García Rivera, Roberto González

Concept of Experience in Showroom: Esrawe + Cadena

Brand Identity: Cadena+Asociados Concept Design

Renders: Yair Ugarte, Moisés González, Gael Félix

Technical Collaboration: A-001

External Advisors: CuldeSac, Alberto Martínez

Illumination: Luz en Arquitectura

Landscape: PAAR Paisaje Arquitectura

Construction: CDM, Jaime de Obeso, Olmo Ernesto Godínez

Photography: Genevieve Lutkin, Jaime Navarro, César Béjar

Production: Revista Container