This is Pianegonda’s first flagship store, it is located in the heart of Quadrilatero della modo in Milan (via Gesu 3).

Pianegonda is Bros Manifatture’s highest-end brand. It was a world-wide pioneer in design-oriented fashion jewelry during 90ies, and it was acquired by Bros Manifatture 3 years ago.

The store concept, developed by the in-house interior design office, embodies the main features of the brand’s DNA: organical shapes and essential architectural codes combined together. Colours shades vary from dark tones to teal-blu by a dialogue between rigid volumes and soft presences. The strong-female matrix of the brand is rendered by an environment which is either confident and classy. Nature and architecture continuously mix and match

photo by Carmelo Poidomani