架构师提供的文本描述。德国牛排连锁店Maredo成立于1978年。在全国约有50家餐厅，是德国牛排行业的市场领先者.为了保持竞争力和赚钱的流行牛排和汉堡炒作，马雷多选择了一个激进的内部改造和形象改善。

Text description provided by the architects. German steakhouse chain Maredo was founded in 1978. With around 50 restaurants nationwide, it is Germany’s market-leader in the steakhouse sector. To remain competitive and cash in on the prevailing steak and burger hype, Maredo opted for a radical interior makeover and profile enhancement.

© Clara Tuma

克拉拉·图马

这家连锁餐厅都是高质量的。这一承诺的一个重要部分是提供非常高质量的肉类，马雷多直接从南美进口。我们已经建立了一个新的内部概念，重点关注这一关键产品及其来源，将质量转化为更有形的东西。新材料和新颜色世界的灵感来源于原料肉，其古老的内涵和与火的内在联系。它的起源被浓缩成高丘的形象：南美牧民的原型。它的本质是自由、独立、亲近自然和生活在无尽的平原上。传统的高乔披风以其编织的几何图案，激发出由菱形和锯齿形所形成的空间元素，使企业建筑具有很高的识别价值。它可以在专门为马雷多设计的地砖中找到，在墙壁上的壁纸中，在柜台正面的结构中，在开放式的围护木天花板上。材料世界的特征是活生生的，自然的表面，如木材和皮革。树干和绳索，作为过滤元件，在很大的空间内，以及传统的铸铁烧烤架，都是对牧民日常生活和环境的参考。墙上的大幅面照片、牛角和梭形灯继续将空间概念带入最小的细节。

The restaurant chain is all about top quality. An important part of this promise is offering exceptionally high-quality meat, which Maredo sources straight from South America. We have put together a new interior concept that focuses on this key product and its origins, transforming quality into something much more tangible. The new materials and colour world is inspired by the raw material meat with its archaic connotations and intrinsic connection to fire. Its origins are condensed into the figure of the gaucho: the archetypal South American herdsmen. The essence of this is freedom, independence, a closeness to nature and a life lived on endless plains. The traditional gaucho poncho with its woven geometric pattern inspires the spatial elements that are formed from diamond and zigzag shapes and give the Corporate Architecture its high recognition value. It can be found in the floor tiles that were specially designed for Maredo, in the wallpaper on the walls, in the structure of the counter fronts and in the open, coffered wood ceiling. The materials world is characterised by living, natural surfaces such as wood and leather. Tree trunks and ropes, deployed as filter elements to zone the large space, and the traditional cast-iron barbecue grill are all references to the daily life and environment of the herdsman. Large-format photographs on the walls and bull horn and sombrero-shaped lights continue the spatial concept into the smallest detail.

© Clara Tuma

克拉拉·图马

紧靠入口的是一个烧烤区，有一个露天的地方，让客人直接跳进古老的环境，同时刺激人们对烤肉的胃口。从下面照亮的柜台和一个黄铜罩，给人一种丰富的烧烤区域的质感和泥土感，以及作为马雷多质量承诺的空间翻译有关牛排和它的准备。对面是一个色拉吧，外观清新而轻盈，与木炭火的古老性质形成了对立面的对立面。一场长时间的明火穿过离餐厅最后面的烧烤区最远的座位区，从而保证了整个空间的舒适的炉边气氛。均衡的座位选择-从一张可以容纳十几人的长而浮动的大理石桌，到更封闭的皮革-餐厅后部的软垫铺位-提供了各种各样的就餐品质，从而满足了客人不同的美食需求。

Immediately adjacent to the entrance is a barbecue area with an open fire, which lets guests dive straight into an archaic ambience while whetting the appetite for grilled meat. The counter that is illuminated from beneath and a brass-clad hood give the generous barbecue area a qualitative and earthy feel, as well as functioning as the spatial translation of the Maredo quality promise concerning steak and its preparation. Opposite this area is a salad bar with a fresh and light appearance, which enters into a dialogue of opposites with the archaic nature of the charcoal fire. A long, open fire runs through the seating area furthest removed from the barbecue area at the very rear of the dining room, thereby guaranteeing a cosy, fireside atmosphere throughout the space. A balanced range of seating options – from a long, floating, marble table that can seat a good dozen people to more enclosed leather-upholstered berths in the rear areas of the restaurant – offers a variety of dining qualities, thus catering to guests’ differing gastronomic desires.

© Clara Tuma

克拉拉·图马

Floor Plan

© Zooey Braun

佐伊·布劳恩(Zooey Braun)

这一新的空间概念首次在柏林‘Q’购物中心的柏林分店实施，紧邻柏林历史悠久的宪兵。现有的餐厅已扩大到包括隔壁的一家前邮局分店，使新的旗舰餐厅拥有近580平方米的楼面空间。

The new spatial concept has been implemented for the first time in the Berlin branch in ‘The Q’ mall, next to Berlin’s historic Gendarmenmarkt. The existing restaurant has been expanded to encompass a former post office branch next door, giving the new flagship restaurant almost 580 m² of floor space.

© Clara Tuma

克拉拉·图马