Brazil system.addin demonstration shop

设计方：FAL Strategic Design

位置：巴西 圣保罗

分类：商业展示类装修

内容：实景照片

图片来源：Durvile Cavalcanti

图片：10张

ADDIN一面世，就展示给所有的旅行社一个崭新的形象。FAL Strategic Design设计团队采用德国SONNE Branding的一系列家具，给这个旅游品牌打造了一间完美的展示店。其目的就是将该品牌“旅行增加阅历”这一核心理念付诸实施。展示店本身的设计也正是如此，这里有很多交互式展示屏幕，还有超级舒服的大沙发，到访的顾客可以随心所欲的在这里畅想，他们下一个旅游目的地将要选择哪里呢。这里的设计通过各种方式，向顾客们传达着一个信息，那就是“无论你想去哪儿，都没问题”，他们可以为每个顾客量身定制所需要的各种旅游服务。ADDIN展示店的设计，赢得了由巴西零售业设计协会举办的，２０１４巴西零售业设计年度大奖。

译者：蝈蝈

ADDIN comes to market with a new proposal for travel agencies and FAL Strategic Design has developed the concept of physical stores in partnership with SONNE Branding. The aim was to materialize the brand’s core that is to explore new experiences through travel. The shop itself stimulates the senses and leaves the client free to dream about their next destination in the interactive screens or in super comfortable lounges. The service “anywhere”, where the consultant goes to the customer through different channels, contributes to the packages specially customized for each person. ADDIN has also won the 2014 Store of the Year prize in the last Retail Design Award sponsored by the Brazilian chapter of the Retail Design Institute.

巴西ADDIN 展示店室内过道实景图

巴西ADDIN 展示店室内局部实景图

巴西ADDIN 展示店室内前台实景图

巴西ADDIN 展示店室内一角实景图

巴西ADDIN 展示店室内实景图

巴西ADDIN 展示店外部夜景实景图