The sunshine yellow takes us through a tunnel-like interior, where curvilinear silhouettes enfolds into each other. Much like the sun, its glowing and warm embrace lures every spectator through a Machi Machi experience. The exaggerated sight lines of the arch protrusions creates a dimensional shopfront whilst providing the utmost exposure into the shop.
Echoing through the space, the arched tube lights spark a lively ambience against the contrasting fierce tones of grey concrete elements. An unusual pairing that allows for a striking interior and a playful counterpart to its iconic dog and rain bottle graphic.
Photography: Andrew Worssam
Interior Design: Vie Studio
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