YODEZEEN developed the design of a modern boutique to emphasize the quality of the Italian shoe brand for men and convey the idea that classics will never lose their relevance in the metropolis.

When the project first started, it was a complex space with semicircular walls and a massive load-bearing column in the center. The main task facing the YODEZEEN team was the transformation of this intimate 30-meter space to match the exquisite Italian brand.

Reflecting on the concept, the designers made sure that the Bontoni brand is not the best option for those people who are just passing by. Only individualists and fans of the author's classics and smooth calfskin can truly appreciate it. The studio team embodied the very delicate taste of future visitors and the Italian charm of the brand in the design concept. Sublime simplicity, high-quality materials, style in every centimeter, and, traditionally, many custom details.

The boutique is located in one of the most luxurious hotels in the heart of Moscow — The Ritz-Carlton. To begin with, the team decorated the window since it was impossible to interfere with the hotel's facade. Boutiques of this type must have exclusive designs and be carefully thought out in terms of lighting to present the collection in the best possible way. And the first thing a client sees when driving an S-class car to the hotel is a custom signboard. The main task was to make the showcase visible and expressive through the window. It seems that the shelves with quality Bontoni shoes grow straight out of the sig, and the latest collection is gracefully placed on transparent supports for shoes.

When the client gets inside, he will appreciate the skillful combination of natural materials and how, even inside, one can feel the presence of architecture in the interior. Combining warm wood with brass and Alcantara with stitching on the column, with cold terrazzo, we get a flawless background on which Bontoni shoes look great. The last thing left is to choose the pair you like, sit on one of the armchairs of another Italian brand, Minotti, and try it on in an atmosphere of modern chic.