发布时间:2024-01-08 23:27:14 {{ caseViews }} {{ caseCollects }}

“pom” 是拟声词,是迫不及待打开礼盒的声音,也是打开礼物时,身体中炸开的一刹惊喜。甜品是生活的礼物,品牌方希望每一位顾客在品尝到产品时,能感受到“pom”一声愉悦在身体中蔓延,这是品牌创立的初衷。

The word “pom” is an onomatopoeic term that captures the sound of anticipation when opening a gift box, as well as the delightful burst of surprise upon uncovering its contents. Dessert represents the gift of life, and our brand aims to evoke the joyful sensation of “pom” resonating throughout one’s body while savoring our products – this is the essence behind our brand’s inception.

▼项目外观概览,Overview of project appearance © OR Design

▼项目入口大门,The entrance door of project © OR Design

▼整扇的旋转玻璃门让项目空间更有通透性, Rotating glass doors throughout the project make the project space more transparent © OR Design

因此,空间设计上我们也希望将“pompom开礼盒”的理念以具象的方式呈现给进店的每一位顾客。我们将“盒子”作为载体,统一盒子的规格和颜色,摆放上高低错落,以自由堆砌的方式让盒子搭建形成柜体、墙面、桌椅。盒子中空的体积不仅能作为产品物料、杂物等的收纳空间,帮助客户解决场地限制带来的收纳杂乱问题,我们还将一部分盒子打开作为产品陈列之用,与“pompom开礼盒“ 的寓意相呼应。

▼空间轴测图,Axonometric © OR Design

Therefore, in terms of spatial design, we strive to tangibly convey the concept of unwrapping a pompom-adorned gift box to every customer who enters our store. We utilize boxes as versatile carriers, standardizing their specifications and colors while arranging them at various levels. These boxes are ingeniously transformed into cabinets, walls, tables, and chairs through creative stacking techniques. The hollow spaces within these structures not only serve as storage compartments for product materials and miscellaneous items but also feature open sections for product displays – perfectly aligning with the notion of unveiling a pompom-laden gift box.

▼项目空间概览,Overview of the project space © OR Design

将“盒子”作为载体,统一盒子的规格和颜色,摆放上高低错落,以自由堆砌的方式让盒子搭建形成柜体、墙面、桌椅。

▼盒子自由堆砌,stcaking boxes © OR Design

We utilize boxes as versatile carriers, standardizing their specifications and colors while arranging them at various levels. These boxes are ingeniously transformed into cabinets, walls, tables, and chairs through creative stacking techniques.

▼盒子,boxes © OR Design

▼收银区域,Cash register area © OR Design

我们用A型卡槽作为盒子之间链接的细节处理,不仅美观,金属收纳隔板还可以根据卖场陈列需求随意拆卸挪动并重新固定在卡槽之上。

▼收银区域,Cash register area © OR Design

We use A-type card slot as the details of the link between the boxes, which is not only beautiful, but also the metal storage partition can be disassembled and moved at will according to the display needs of the store and re-fixed on the card slot.

▼ 开放式冷冻柜,Open freezer © OR Design

▼产品陈列区,Product display area © OR Design

我们认为需求最好的解决方式便是巧妙的将其隐藏在有趣之下,最好还能让人不自觉发出“WOW”的惊叹,让身体炸出“pom”的愉悦。希望pompom项目是这样。

We believe that cleverly concealing practicality beneath an aura of amusement is key to meeting customers’ needs; ideally prompting them to exclaim “WOW” unconsciously and experience an exhilarating burst akin to “pom”. Our aspiration is for this vision to materialize through the implementation of our pompom program.

▼柜体细节,Cabinet detail © OR Design

▼材质细节,meterials detail © OR Design

▼门头细节,Head detail © OR Design

▼ 平面图,Plan © OR Design

▼立面图,elevations © OR Design

▼ 节点图,details © OR Design

项目名称:POMPOM GIMME 项目地点: 北京东城区鼓楼东大街111-1号 主持设计师:巫国源 设计团队:奕豪、小鸣、灿哥、阿敬、阿瓒、小庞、毛毛、峰哥 项目业主:POMPOM GIMME 主要材料:金属烤漆、绿色玻璃钢、水磨石、不锈钢 室内面积:60m2 完工时间:2023.11 摄影:或者设计

Project name: POMPOM GIMME Project Location: 111-1 Gulou East Street, Dongcheng District, Beijing Host designer: Wu Guoyuan Design team: Yi Hao, Xiao Ming, Can Ge,A Jing, A Zan, Xiao Pang, Maomao, Fe Ge Project owner: POMPOM GIMME Main materials: Metal paint, green glass steel, terrazzo, stainless steel Indoor area: 60m2

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POMPOM GIMME甜品店,北京 / 或者设计
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