发布时间：2015-06-28 08:04:30 {{ caseViews }} {{ caseCollects }}
设计亮点
金属平台展示摩托车，背景墙呈现品牌故事。

Firm： Studio Lotus

Type： Commercial › Pop-Up Retail Shopping Mall Showroom

STATUS： Built

YEAR： 2014

SIZE： 0 sqft - 1000 sqft

As an extension to its expanding program Royal Enfield launched its new range of exciting Biking Gear and Accessories. Engaging deeper with the core concept of Pure Motorcycling – the gear reflects the key attributes of the motorcycles – simplicity and a strong character that emerges from an honest, no frills crafted attitude in their construction giving it a timeless appeal. Studio Lotus has been working on extending the new Retail identity to these stores.

The first RE Gear store for Royal Enfield at the Elante mall, Chandigarh use a large central elevated metal platform as the key element that holds up a bike as a show stopper with a large table top display of merchandise/ accessories. Backdrop walls tell the story of the brand with artworks such as the exploded bike section and headlight chandelier interspersed with retail display.

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皇家恩菲尔德摩托车配件店 | Studio Lotus
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