Beijing Reckitt North and China Headquarters offices

位置： 北京

分类：办公空间装修

内容：实景照片

设计团队：David Ho Design Studio

图片：11张

Reckitt Benckiser北亚及中国区总部办公室，位于中国北京获得LEED绿色节能白金认证的Park View 大厦里。David Ho Design Studio设计团队的设计师们，以Reckitt Benckiser的品牌形象为设计的主导思想，采用富有寓意的风筝和令人振奋的构思，围绕着：1.塑造企业品牌；2.一系列引人注目的风筝图案和图形这两个主题，打造出了一个高端的办公空间。

David Ho的设计师们想出一个有创意的方案，让这里的一切在保持风格和基调一致的同时，还有助于增强公司的品牌形象。这里的用色，主要取自于品牌LOGO上的粉红、正黄、蓝绿、嫩绿、粉紫、橘黄、天蓝、以及葱绿。设计师甚至还在接待处的吊灯上，也使用了风筝形状的标识。这些细节向人们表明了Reckitt Benckiser北亚及中国区总部的发展方向，以及该公司敏锐、有力和注重速度的特点。

译者：柒柒

According to Reckitt Benckiser’s corporate brand identity guidelines, by using the metaphor of the sport kite, an exciting visual language has been created around two key elements in this Hi-End with LEED Platinum office at Park View Building:1. Corporate brand logo shape;2. Series of eye-catching Kite graphics.

David Ho presents a highly inspired approach to a consistent tone and style with office space, and helps reinforce his client’s corporate brand identity. Colors used for the office come from the corporate brand color palette in Pink, Yellow, Cyan, Lime, Purple, Orange, Blue and Green. David also used the kite-shaped logo for the reception’s main pendant light. They show direction and convey agility, power and speed atmosphere for their Asia and China HQ office in Beijing.

北京Reckitt北亚及中国区总部办公室实景图