Sunset boulevard wishbone billboard

位置：美国 加利福尼亚州

分类：公共环境

内容：实景照片

景观设计

：LOHA

图片来源：jon viscott

图片：8张

加利福尼亚州西好莱坞市委托LOHA重新设计日落大道上的醒目广告牌“8535”。这块大规模的广告图片需要描绘整个洛杉矶的建筑环境，重新诠释共同的城市元素，特别是这一地段的道路。外部结构是Y字型的，两条悬臂从基底处生长出来。该项目的曲线形式，回避了传统的广告牌基础设施设计。90%的钢管结构是由直线元素构成的，三个有角度的零部件，为整体广告牌提供了弯曲的性质。管道内的钢筋迂回排列，使两个悬臂梁更加稳定，每一面都给路过的司机提供了最佳的观赏位置。整个结构是充满活力的钴蓝色，而这一颜色在周围的环境中，脱颖而出，直至云霄，与天空相映衬。日落8535项目，是由LOHA设计的一系列广告牌中的第一个。

译者： 蝈蝈

to replace a billboard at a prominent location on the sunset strip, LOHA (lorcan o’herlihy architects) have designed and realized ‘sunset billboard 8535′, following a commission by the city of west hollywood. large-scale advertising images characterize the entire los angeles built environment, and in particular this stretch of road. to reinterpret this common urban element, the structure takes a wishbone-like form, with two signs cantilevering from a single post at the base.

the curving form of the project rejects the traditional configuration of billboard infrastructure. 90% of the steel tube composition is comprised of straight elements, while three angled pieces serve to provide a sinuous overall nature. the pipes are internally reinforced at the switchbacks to enable stability in the two cantilevers. either sign is oriented for optimal viewing from drivers passing by. the structure’s vibrant ‘cobalt-blue’ color stands out amongst its surrounding environment, while linking visually to the sky.the sunset 8535 project is the first of a series of billboards to be designed by LOHA.

日落大道Y字型广告牌外部图

日落大道Y字型广告牌

日落大道Y字型广告牌平面图