Italy Venice OPVS stores

位置：意大利 威尼斯

分类：商业展示类装修

内容：实景照片

图片来源：Alessandra Bello

室内设计：Emanuel Cestaro

图片：11张

这家OPVS专卖店（位于威尼斯圣保罗区2671）是第一家专卖店，这是一家意大利奢侈品店，主营包袋和配件。在威尼斯设计店铺的确是个挑战，从选址开始。威尼斯的所有事物都浓缩在旅游区域中，即使整个城市都非常地漂亮。之所以选择在圣保罗区是因为在过去的数个世纪中，这里曾有很多手工艺实验室。这里是劳动阶层区域，有很多手工艺者为威尼斯贵族设计制作奢侈品。

根植于当代工业风格，商店的灵感同时也来自于意大利当代建筑师的黑白色系材料中。选择了镀铬横梁，marquina大理石，钢筋混凝土和镜子。这个横梁在墙上制造出一种垂直的反光效果，展示出水平金属搁架系统，所有周边的家具都悬挂在墙上。

整层楼都采用marquina大理石，在晚上可以营造出威尼斯水面倒影的感觉。同时，天花板覆盖着一种反射性材质的黑色油漆。商店环境被完全淡化，以彰显店内展示出的皮革包包的颜色光泽，强调出店外威尼斯色彩的景致。

译者：蝈蝈

The store (placed in San Polo 2671, Venice) is the first monobrand of OPVS, an Italian luxury goods house focused on bags and accessories. Was really challenging to design a store in Venice, starting from selection of the location. Everything in Venice is condensed in the touristic areas, even if the entire city is absolutely beautiful. The idea to choose the San Polo district was cause in the past centuries in that “sestiere” were located a lot of artisanal laboratory. A kind of working class area where the craftsman designs and built luxurious goods for venetian aristocracy.

Still with roots in the contemporary Industrial style, the store inspiration came also from the Italian modernist architecture in a monochrome palette of materials. Chromed beams, marquina marble, iron concrete and mirrors. The beams makes a vertical reflective textures on the walls that hold up the horizontal metal shelving system. All the perimetral furniture are hanged on the walls cause of the entrance of the water in the store during the “high water”.

The entire floor is in marquina marble to get the feeling of the water reflections during the night in Venice. Also the ceiling was covered with a reflective and textured black painting.I totally desaturated the environment of the store to reveals the radiance of the colors of the leather bags inside and to emphasize the view of the colors of Venice, outside the store.

意大利威尼斯OPVS专卖店室内前台实景图

意大利威尼斯OPVS专卖店室内局部实景图

意大利威尼斯OPVS专卖店室内过道实景图

意大利威尼斯OPVS专卖店室内实景图

意大利威尼斯OPVS专卖店室内一角实景图

意大利威尼斯OPVS专卖店室内选包区实景图