Gorod Dverey (city of doors)Location: KievType: Public (hypermarket)Area: 700 sqmYear: 2017Design: Rina LovkoPhoto: Yanchenkov A.

The key ideas of the project are:- a radically innovative approach to usage of display equipment;- thorough functional planning: nothing but usable space;- maximal recycling: reusing materials to protect the environment.Among the urgent issues to be solved, three top priorities have crystallized. - Renouncing the gypsum constructions which used to add to the unwanted mess whenthe goods on display were being changed. Considering the costs of such materials, theyalso caused financial inconvenience.- Creating a stable yet mobile seat which would be easy to adjust to the dynamicassortment.-  Fulfilling the creators’ concept of letting the visitors actually enter the doors. Despitethe obvious absurdity of this, most door stores have nothing but blank wall behind their doors.