韩国

韩国设计师 Jonghwan Baek 来自韩国 WGNB。

设计师介绍：2016 首尔，釜山设计节展示空间艺术总监。

2016 北京设计周嘉宾城市‘首尔’艺术总监。

2017 首尔 Living Fair 设计师 choice 嘉宾设计师。

2019:ICONIC AWARDS 评委_德国设计协会。

演讲经历：2015 - 2016 汉阳大学建筑系兼任教授。

2017 - 2018 国民大学科技设计研究生院演讲。

展览经历。

2004: KOSID (Korea interior design competition_’the first prize’)2005: Living design festival 2005 - Well being 展

2005: A/C ’Young designer’ selection

2008: Seoul Design Olympiad ’Sponge chair’ Exhibition

2008: Design cluster ’Design Touch’ Exhibition "Air chair & Sponge chair"

2009: 2009 Korea design week Exhibition

2009: Lighting fair - BMH Gallery

2009: Seoul Design Olympiad Exhibition

2009: Design Fair Sol Sol / Invitation Exhibition

2011: Kimiart Gallery Exhibition

2013:文化历史首尔 284《欢游》Exhibition

获奖经历

2009:2009 韩国空间设计大奖文化体育观光部部长奖 (KoreaSpaceDesignAward2009)2009:日本商业空间设计银奖 (日本设计协会主办)

2009: Korea Interior Design Best Award 2009 "名家名人赏"

2010: Korea Interior Design Best Award 2010 "名家名人赏"

2013: 2013 Korea Golden Scale Award ’我们的牙科’奖

2014: Red Dot Award 2014 winner

2014: Korea Interior Design Best Award 2014“名家名人赏”2015: Korea Interior Design Best Award 2015 "名家名人赏"

2018: 2018 年 IF DESIGN AWARD GOLD

2018: :ICONIC AWARDS“2018 年度工作室”奖_德国设计协会

2018: Korea Interior Design Best Award 2018 "名家名人赏"

2018: WORLD INTERIORS NEWS WIN AWARDS 2018 FINALIST

2019: FRAME AWARDS 2019 BEST USE OF COLOUR

屋顶是放大的雨伞

在地块上用一道围墙制造了阴影

在那片昏暗的阴影里建造房子

谷崎润一郎

《阴翳礼赞》

Juun.J 品牌的设计师 Juun.J 说：“黑色是象征 Juun.J 的色彩，无形存在中最美的影子也是黑色。”没错，黑色是魔法般的颜色。神秘黑色吸收一切光芒的魅力，在 Juun.J 岛山旗舰店得到了进一步放大，吸引并感动着人们。

Juun.J, a designer of brand Juun.J says “Black is the color that symbolizes Juun.J, and the most beautiful shadow of intangible existence is also black.” It is right. Black is a magical color. The attraction of mysterious black color which absorbs all the light is expanded further at Juun.J Dosan Flagship Store, and gathers and impresses the people.

整个被黑色渲染的 Juun.J 旗舰店，从几何学的外观上就展示了没有丝毫累赘的沉重力量。笼罩着整个空间的理念是“黑暗物质（DarkMatter）”。这并非简单的黑暗，而是作为与光产生联系的黑暗和表达 Juun.J 价值的象征，设计师像艺术家一样对无色彩的玩笑做出了深度表达。

The all-black Juun.J Flagship Store shows a heavy force without any superfluousness from its geometric appearance. The concept to dominate the entire space is just ‘Dark Matter’. Designer expressed achromatic shades with the sense of depth, as if he were an artist, as an emblem that doesn’t show the darkness simply but symbolizes the darkness related to the light and the value of Juun.J.

“如果说黑暗是强烈展现 Juun.J 旗舰店氛围的主轴，那么在黑暗中认知到了单纯形态感，也就是说是几何学营造出了内外部的面貌。

该主题源自谷崎润一郎的“《阴翳礼赞》”。书中有作家讲述东方居住的部分。他说，屋顶是放大的雨伞，在地块上用一道围墙制造了阴影，在那片昏暗的阴影里建造房子。

着眼于此，我们设定了

‘黑暗中的单纯几何学形态’这一理念。为了满足这一点，我们组合设计了三角形、四角形和圆形的建筑物。”

While the darkness is a big axis which reveals the atmosphere of Juun.J Flagship Store thickly, the simple sense of form perceived in darkness, that is geometry, creates an internal and external appearance. “It is motivated by ‘In Praise of Shadows’ of a Japanese writer Tanizaki Junichiro. In this book, the writer tells about oriental residence. He says that the shade is created by a fence built on the ground covered by an umbrella of roof, and a house is constructed in the dark shade. Inspired by it, I set a concept of ‘simple geometric form in the darkness’, and designed a building by combining triangle, square and circle in order to meet it.”

在黑暗和几何学的变奏中，有 Felt Coffee 和划分为一楼、二楼的 Juun.J 系列产品。和 Juun.J 的理念并肩而立的 Felt Coffee 吸引着人们来这里逗留，让人们能够完美体验到 Juun.J 品牌的特性。

Felt Coffee and Juun.J Collection divided into the first and the second floor exist in the variation of darkness and geometry. Sharing the concept of Juun.J, Felt Coffee is created to make the identity of Juun.J experienced perfectly, by gathering people and making them stay.

相反，唯一使用了白色的一楼，展示着女装系列和合作商品，与被男装占据的二楼区分开来。一楼高光烤漆材料的白色物性，扮演着进一步强调黑暗的角色，但二楼有形和无形的摆设品们却制造出了协调的节奏感。

On the other hand, The first floor, the only floor finished with white color displays women’s line and collaboration products, which is distinguished from the second floor occupied by the men’s line. While the white matter property of high glossy material on the first floor plays a role of putting more emphasis on the darkness, the second floor produces a harmonious sense of rhythm with tangible and intangible objets.

几何结构的空间之内挂着有形的摆件，它们生出的无形影子自然形成了黑暗，带着魅惑的表情。

The darkness formed naturally by intangible shadow of tangible objets hung in the space of geometrical structure, makes an attractive look.

Juun.J 旗舰店是展示黑暗丰富色感的空间。以黑色串联起来的材料和悬浮的装饰摆设所衍生出的黑暗，表现出与深深黑暗相同的色彩，还展露出蕴含着光亮的灰色面容。恰似干净利落的几何立体形态在黑暗这个色彩内部进行淬炼的画面，Juun.J 追求的价值被原原本本地包含在了这一空间之中。

Juun.J Flagship Store is a space which reveals various sense of colors kept in the darkness. The darkness derived from the materials studded with black and the floating objets shows the color like deep darkness, and also sticks out a gray face with light. The three-dimensional shape of the smooth geometry without any unnecessity seems to express the value of Juun.J as it is in the space, as if it were tempered in the color of darkness.

Project Name | 项目名称

Juun.J Flagship Store

Location | 项目地址

韩国首尔

Area | 项目面积

396㎡

Chief Designer | 首席设计师

WGNB / Jonghwan Baek, Dohan Kim

Design Company | 设计师公司

WGNB

Construction Unit | 施工单位

Design Energy

Completion Time|完工时间

2019.05.08

Photography | 摄影

Yongjoon Choi

采访 | Interview

Seoyeon Yoo

文字/图片：WGNB

DESIGNCOMPANY

设计公司介绍

WGNB 成立于 2015 年位于首尔的空间设计工作室。

WGNB 的口号是“看到相同的事物但思考不同”，通过将我们日常生活的各种灵感与空间设计联系起来，寻求创造新的视角。WGNB 以新的视角和灵活的思路重新定义了从建筑，家具到产品设计的设计界限。基于这一创新目标，我们寻求通过与各种流派的艺术合作来创造一种新的体验感。

如今，WGNB 不断发展，在故事的基础上形成了基础互动，这些互动基于对上下文，形式，功能，结构，细节和材料的研究。

Established in 2015, WGNB is a space design studio based in Seoul.

Under the slogan “See the same thing but think differently”, WGNB pursues creating a new perspective through connecting the various inspirations of our daily lives with the spatial design. With the new perspective and flexible thoughts, WGNB redefines the boundaries between design that ranges from architecture, furniture to product design. Based on this creative goal, we seek to create a new sense of experience by collaborating with various genres of art.

Today, WGNB constantly evolves, forming fundamental interactions within stories that are based on studies of context, form, functionality, structure, detail and materials.

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