Switchup designed a playful and colorful workspace for Yotpo's offices in Tel Aviv, featuring vibrant artwork, carefully curated lighting, and professional areas designed to foster free thinking.

Switchup completed the Yotpo offices in Tel Aviv, Israel.

Switchup was commissioned to design an office space for Yotpo, a notable eCommerce marketing platform that provides brands with cutting-edge, data-driven solutions for reviews, loyalty, SMS marketing, subscriptions, and other related services. The Yotpo office is distinguished by its engaging and expressive environment that is both cohesive and professional.

The design of the Yotpo office showcases a variety of playful and fanciful elements that have been seamlessly integrated to create a unique and enjoyable atmosphere. Simultaneously, there are areas that have a more professional feel and aesthetic that appeal to those who prefer a structured workspace.

The office space features an array of colorful and expressive artwork, carefully curated to align with the overall design and mood of the office. The use of playful elements imbues the space with a delightful and upbeat atmosphere. The color scheme is vibrant, incorporating a variety of shades of yellow, blue, green, and pink, which imbue the space with a lively atmosphere. The lighting was thoughtfully selected to highlight the artwork and complement the color scheme.

The professional areas are designed to be non-uniform, promoting a sense of novelty each time one moves around, which fosters free thinking. This design feature is consistent with Yotpo’s philosophy of creating smarter and higher-converting experiences that spark and sustain customer relationships.

Moreover, the Yotpo office offers spaces for relaxation and enjoyment. The break room boasts a well-equipped kitchenette, a large dining table, and comfortable seating where employees can take a break, socialize, and unwind. A sizable open area has been dedicated to games and relaxation, which includes a foosball table, a pool table, and a cozy lounge.

Switchup has designed an office that reflects Yotpo’s core values of innovation, creativity, and collaboration. The playful and colorful designs evoke a cheerful and uplifting atmosphere, making the office an enjoyable and inspiring place to work. In summary, the Yotpo office is a splendid and motivating workspace that will undoubtedly enable employees to achieve their professional best.

Design: Switchup

Photography: Yoav Peled | Peled Studios

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