Restaurant “THE BUTCHER” – the first meat restaurant in Petropavlovsk-Kamchatsky. The basis of the of the design concept was the image of the brutal butcher.
Goals: To create a project design that would emphasize the establishment concept and attract the target audience of the project. Since this was the first chop house in Petropavlovsk-Kamchatsky it was especially important to create a vivid and memorable image of the establishment as being “for real men.”
Solution: The entrance lobby of the restaurant is made from wire frame and metal mesh along with a wine rack that also serves as a partition. We carried out zoning along the entry axis, putting a long table that divided the hall into quick service and sit down areas. This decision allowed them to accommodate a larger number of guests, make serving more convenient for the staff, and allowed the use of the table for organizing receptions or events. One of the walls of the main dining room is lined with an old granary brick that we brought in especially for the project. Above the kitchen entry door, we placed an art piece comprised of pork hind legs. The interior used a lot of rough wood, stone and metal while at the same time extremely comfortable leather furniture was chosen for guest seating.
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